Every human has an urge to lead, inspire, to contribute for the greater good. It can be in your daily roles as a homemaker, a student, or a manager delegating and managing tasks in an organization. There is always a leader within us who is trying to break boundaries and set examples. But leadership is not a cakewalk, leaders should have the necessary qualities to help them succeed in their respective fields.
As one of the globe's most trusted leadership mentors, John C. Maxwell debunks the myths that hold people back from leaning into and developing their influence. In this inspiring call-to-action, he shows middle managers how to leverage their unique positions and become 360 degree leaders by exercising influence in all directions - up (to the boss), across (among their peers), and down (to those they lead).
In the military, a field manual provides instructions in simple, clear, step-by-step language to help soldiers complete their mission. In the civilian sector, books offer information on everything from fixing a leaky faucet to developing an effective workout program to cooking a good steak. Leadership Strategy and Tactics explains how to take leadership theory, quickly translate that theory into applicable strategy, and then put leadership into action at a tactical level. This audiobook is the solution that leaders at every level need.
You should also consider involving your senior leaders in the process of building training and experiences, relying on them to articulate where the company should be in 5, 10, or 20 years, and outlining how leaders succeed within that framework.
Learning how to create an ebook can be overwhelming. Not only do you have to write the content, but you also need to design and format it into a professional-looking document that people will want to download and read.
Your business benefits from publishing an ebook, too. Turning a profit, acquiring new customers, generating buzz, and becoming an industry thought leader are just a few advantages of this type of content.
Ebooks can increase the visibility and credibility of your business while positioning your brand as a thought leader in your industry. However, these ebooks can sometimes be hard to write, even though they offer many benefits.
Remember: The goal of your ebook is to generate leads for your sales team, so pick a topic that will make it easy for a prospect to go from downloading your ebook to having a conversation with your sales team.
(Note: Replace "x" with an appropriate number.) You can also use our free Blog Topic Generator tool to develop more ideas. Most blog topics can be comprehensive enough to serve as longer-form ebook topics.
For this blog post, I will use the PowerPoint version of template two from our collection of five free ebook templates. Through each section of this post, I'll provide a side-by-side of the template slide and how I customized it.
Ideally, our free ebook templates would magically match your brand colors. But they probably don't; this is where you get to truly personalize your work. However, because ebooks offer more real estate for color than your logo or website, it's good to consider secondary colors within your brand's color palette. Ebooks are where this color scheme can truly shine.
Since your ebook readers have probably converted into leads to get their hands on your ebook, use the CTAs within your ebook to reconvert your readers and propel them further down your marketing funnel.
You've seen these letters at the end of files before. Short for Portable Document Format, the .PDF file type essentially freezes your ebook so it can be displayed clearly on any device. A popular alternative to PDFs is the .EPUB file type. See a comparison of EPUB to PDF here.
Your ebook should be available for download through a landing page on your site. A landing page is a web page that promotes/describes your offer and provides a form that visitors need to fill out with their contact information to access your ebook. This is how you can convert your visitors into business leads that your sales team can ultimately follow up with.
For instance, you should have landing page analytics that gives you insight into how many people downloaded your ebook and converted into leads and closed-loop analytics that show how many of those people ultimately converted into opportunities and customers for your business.
Conducting an experiment or business survey? This is a great way to develop proprietary knowledge and become a thought leader in your industry. But how will you share your findings with the people who care about it? Create an ebook that describes the experiment, what you intended to find out, the results of the experiment, and what these findings mean for your readers and the market at large.
Each article can begin a new chapter. Then, once this ebook is created, you can promote it on a landing page, link to this landing page from each blog post, and generate leads from readers who want to download the entire blog series in one convenient ebook.
Effective leaders focus on developing their emotional intelligence, Goode says. Leaders that work to refine this quality are more adaptive, resilient, and accepting of feedback from others. They also practice active listening, are open to change, and are capable of effective communication.
Whether you are trying to become a leader in your firm or are an employer looking to develop leaders for your firm's future success, you will find simple, yet effective leadership development strategies in this e-book. You will discover the things that you are already doing right, as well as the areas that you need to develop further to become a leader within your firm. Before you take the next steps in your career or begin leadership training, make sure to view this FREE e-book!
We get a lot of questions about how to develop people in a customized but scalable way, so we decided to create this eBook as a tool to help leaders like you implement your own programs within your organization.
Are you short on professional development funds? Give your local library some love or download an app like Libby to read the books on this list for free. Then, check out pc/nametag's tools and resources for more educational resources you can download right now.
What does leadership mean to you? Brené Brown argues that leadership is not about titles, status and power over people. Rather, it is about holding yourself accountable for recognizing and developing the potential you see in people and ideas. Check out this book if you want to learn how to lead, choose courage and make a difference.
Before you go, did you know that pc/nametag creates new content weekly and monthly? Our free tools and resources page contains a list of resources that our readers have loved within the past year. Learn about the latest industry trends, get access to tips and tricks for the busy business professional, and explore an array of topics ranging from employee engagement to meeting planning.
What you might find even more surprising is the fact that they are giving the book away for free as a download in pdf, kindle or ipad format, encouraging me to believe that these people really do want to share their knowledge rather than exploit it.
The Binghamton University Libraries provides access to a wide variety of ebooks. Certain ebook features (e.g., printing, copy/paste, offline reading, downloading to mobile devices) will vary by vendor and publisher. This guide provides instructions for finding, accessing, and using ebooks. If you have any questions, just Ask a Librarian.
Some ebooks can be downloaded as unprotected PDFs, but most will only be available as DRM-protected PDF, ACSM, or ePUB files which require external software to open. The recommended software is Adobe Digital Editions (ADE) which is free and compatible with PCs, Macs, and most e-readers and mobile devices. In order to use ADE, you will need a free Adobe account (also called an Adobe ID) which you can set up at accounts.adobe.com. ADE is not available on PODS computers or Libraries computers at this time.
If the publisher permissions for an ebook include "Download Restricted", you will not be able to download the ebook. For more information on publisher permissions in Ebsco books, consult the Ebsco tab of the Printing and Copy/Pasting section below.
If the publisher permissions include "Available for Full Download", you will be able to download the ebook in full or by chapter. For more information on publisher permissions in ProQuest ebooks, consult the ProQuest Ebook Central tab of the Printing and Copy/Pasting section below.
ACLS Humanities ebookIndividual pages may be downloaded as pdf files by clicking on the "PDF" button at the top of the screen. Entire books are not available for checkout/download.Duke University PressChapters of ebooks available on the Duke University Press platform can be downloaded as DRM-free PDFs.IGI ebooksIGI Press books cannot be downloaded, but individual chapters can be saved for future use.Oxford Scholarship OnlineChapters can be downloaded by opening up the chapter of your choice and clicking on the "View PDF" link to the left of the chapter title. (All options and limits will vary by title.)Safari OnlineAt this time, Binghamton University users cannot download ebooks from the Safari Online platform to their computers.
There are several free apps that can be used to download and read ebooks on mobile devices. The recommended app is Adobe Digital Editions (ADE) which is available for Apple devices, Android devices, and many others (see the complete list of compatible devices). In order to use ADE, you will need a free Adobe account (also called an Adobe ID) which you can set up at accounts.adobe.com.
If the publisher permissions for an ebook include "Download Restricted", you will not be able to download the ebook to a mobile device. You may be able to read the ebook in your mobile device's internet browser by selecting "Full Site" at the bottom of the screen, but the interface is not optimized for mobile devices and will timeout frequently. For more information on publisher permissions in Ebsco books, consult the Ebsco tab of the Printing and Copy/Pasting section below. 2b1af7f3a8